Why Law of Marketing is the secret ingredient
As per the study conducted in the mid of 2016, it can be concluded that about 12% of the revenue of companies goes into marketing. Also, in 2018, about 630$ billion dollars was spent on marketing around the globe. This shows how marketing matters in every product-based company. We need to understand that ''Marketing is a battle of perceptions, not products or services''. It is the most valuable investment because it gives direct sales. Most people consider marketing as some form of creativity. But it is based on science. The most important thing to remember is that marketing should not become more important than the product, if the product is good then it will sell itself. Therefore it is said that marketing is a game of perception and the product is rooted in reality. Every project calls for points and processes to consider in order to a successful. 1) Research : As the first step of any project, research is vital for every marketing challenge. In order f